How Social Media Is Shaping Smoking Trends in 2025

Social media platforms have become powerful engines for trendsetting, and smoking culture is no exception. What used to take years to catch on in shops now goes viral in a single Instagram Reel or TikTok video.

The Power of Influence

In 2025, influencers and creators play a big role in driving smoking trends. Whether it’s showing off the newest vape device, demonstrating a cool hookah setup, or debuting exotic flavors, social media is where trends are born.

What’s Changing?

📈 Product Discovery: More customers are finding their next vape or hookah flavor through a post rather than in-store browsing.

📸 Lifestyle Aesthetic: Smoking has become part of a curated lifestyle — sleek product shots, moody hookah lounges, and vibrant vape clouds are dominating feeds.

🛒 Direct Shopping: Social media ads and shoppable posts make it easy to buy what you see instantly.

How to Stay Ahead

To keep up, brands and customers alike need to stay tuned to hashtags, viral videos, and what influencers are posting. At Cloud 9, we’re constantly curating our shelves with the products lighting up your feeds — so you don’t have to miss a beat. Follow us at @cloud9smokeco on all platforms.